Ciao Bella, New York’s original gelato, brings its “Discover – Savor – Share” tour to Raleigh today as they continue toward giving away 100,000 free samples this summer. “We’re excited to bring our brand to North Carolina to sample a southern audience,” said Ciao Bella Vice President of Marketing Deborah Holt. “Coming off our successful hometown tour kickoff in New York, it will be fun to share Ciao Bella with a whole new market.”

The tour is spending a month in North Carolina beginning with retail and community events in Wilmington and driving on to charities, concerts, and additional stops in Charlotte and Raleigh. Among the highlights are the Cape Fear Blues Festival in Wilmington, the Journey and Rascal Flatts concerts in Charlotte, and the Beer, Bourbon & BBQ Festival in Raleigh. The Swirl will also be visiting A Child’s Place in Charlotte, bringing sweet treats and smiles to homeless children attending the charity’s summer camp. Visits to Harris Teeter stores and other local retailers across all three markets are also planned.

Check them out at:

• 11am – 2pm – Cameron Village Harris Teeter   map it
• 5pm – 8pm – Whole Foods, Wade Avenue   map it

If you miss them today, they will return on Saturday for the Beer, Bourbon, and BBQ Festival at Cary’s Koka Booth Amphitheatre