One of Raleigh’s oldest standing examples of sprawl is proposing a significant change to their Wade Avenue entrance. www.abetterridgewood.org outlines the plan, which includes tearing town the tiny doctors offices next to Kerr Drugs , tearing down the gas station, and (apparently) tearing down the houses that sit on the center’s entrance road.

After these buildings are removed, the center will have new sidewalks, bike racks, improved accessibility for the disabled, additional parking, and additional public art. The gas station will be replaced with a charging station for electric cars. There will be no new retail space added.

Ridgewood Shopping Center has transformed itself nicely through the years. While it did have Villa Capri and a great stereo store for a while, it also had a Winn-Dixie and the most depressing sewing store on the planet. Through the last two decades they have done an outstanding job of finding tenants that make the center unique.

Some of the plan’s choices are a little bizarre, though. While the gas station is outdated and is no longer the last chance to get gas before Durham, it still is needed in a part of town where gas stations are less common than they were 20, 30, and 40 years ago. Five years ago there were 241 billion cars on the road. Only a few hundred have been replaced by plug-in models. The McDonald’s in Cary has a pair of plug-in stations, but employees I spoke to have never seen anyone use them yet. A renovated gas station that isn’t a cookie cutter (one that houses a cool coffee shop or has drive-thru full service with grocery pickup) could be a great source of new revenue for Ridgewood.

Very small retail spaces in a safe part of Raleigh are extremely rare. Perhaps some creative thinking could be implemented to utilize the aging offices as a source of revenue, rather that just putting up a parking lot .

The additional parking spaces will be the most inconvenient ones in the whole center. People wanting to go to lower level shops like Brueggers will benefit from the spaces, but nobody seeking stores on the main strip with Whole Foods will be happy settling for a space beyond the drug store.

This plan looks like a way to spend a lot of money and get nothing in return. With a very big 3rd recession dip likely looming, Ridgewood ought to hold tight and do whatever they can to keep rents as low as possible for at least a couple of years. We are getting ready to see a big wave of retail closings in the second half of the year, and local merchants, including restaurants, will be greatly affected. This is not the time to spend tons of money trying to cutesy-up a retail center.